Job Description
About the Role
As Customer Marketing Manager at Cast AI, you will turn real-world success stories into compelling proof points, build advocacy programs that amplify customer voices, and work cross-functionally to drive expansion and retention through marketing.
This is a high-impact, high-visibility role where you’ll own the full lifecycle of customer marketing, from reference programs and case studies to customer community engagement and expansion campaigns.
Requirements:
- 5+ years of experience in customer marketing, customer success marketing, or a closely related B2B marketing role.
- Track record of building and managing customer advocacy programs from scratch in a SaaS or cloud-infrastructure company.
- Strong storytelling skills: ability to translate complex technical outcomes (e.g., Kubernetes cost savings, autoscaling improvements) into clear, compelling narratives for technical and business audiences.
- Experience producing customer case studies, video testimonials, and reference content across multiple formats and channels.
- Familiarity with AI infrastructure, data platforms, or developer workflows is a plus.
- Data-driven mindset with experience measuring the impact of customer marketing on pipeline, retention, and expansion.
- Highly organized, with the ability to manage multiple programs and stakeholders simultaneously without losing quality.
- Comfortable operating in a fast-paced, remote-first environment where ownership and initiative are expected.
- English level: Fluent (written and spoken). Additional European languages are a plus.
Responsibilities:
- Own and grow Cast AI’s customer advocacy program, including customer stories and case studies across multiple formats.
- Partner with Customer Success and Sales to support expansion and retention goals through marketing.
- Build and scale community touchpoints and customer-focused campaigns tied to key business moments.
- Develop and maintain a customer reference database, coordinating reference requests cross-functionally.
- Track and report on the impact of customer marketing programs.
What’s in it for you?
- Enjoy a flexible, remote-first global environment.
- Collaborate with a global team of cloud experts and innovators, passionate about pushing the boundaries of Kubernetes technology.
- Equity options.
- Spend 10% of your work time on personal projects or self-improvement.
- Learning budget for professional and personal development – including access to international conferences and courses that elevate your skills.
- Team-building budget and company events to connect with your colleagues.
- Equipment budget to ensure you have everything you need.
- Extra days off to help maintain a healthy work-life balance.
Hiring process
- Screening call with Recruiter
- Hiring Manager interview
- 1-2 additional interviews based on the role
*As part of our standard hiring process, we would like to inform you that a background check may be conducted at the final stage of recruitment through our third-party provider, Checkr.
*Please note that Cast AI does not provide any form of visa sponsorship/work permit.
